Principal and Co-founder
As co-founder of ASSI, Bobby Gross set out to provide the most viable and dependable alternative to traditional home healthcare for seniors, and he plays a central role in the success of the company. Mr. Gross not only manages company activity, but he also propels future growth by continuously seeking out new business opportunities. His dynamic leadership and sales ability have aided in escalating the company’s membership volume within three years.
Mr. Gross possesses over 25 years of experience in senior-market sales and management. Prior to ASSI, he was a top sales performer for Diversified Health Services. In 1990, he co-founded Fidelity Assurance Inc., which has long been recognized as a leader in the senior insurance arena by providing the sale of Medicare supplements, long-term care and home healthcare insurance, annuities, life insurance as well as non-insurance service contracts.